{"id":22796,"date":"2024-05-27T08:13:56","date_gmt":"2024-05-27T08:13:56","guid":{"rendered":"https:\/\/determ.com\/ebook\/public-relations-pr-plan-template\/"},"modified":"2026-06-30T15:30:05","modified_gmt":"2026-06-30T15:30:05","slug":"predlozak-pr-plana","status":"publish","type":"ebook","link":"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/","title":{"rendered":"Predlo\u017eak plana odnosa s javno\u0161\u0107u (PR)"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Bilo da pokre\u0107ete novi posao ili osvje\u017eavate javnu percepciju svog brenda, sveobuhvatan plan odnosa s javno\u0161\u0107u (PR) je neophodan. U Determu smo razvili detaljan predlo\u017eak PR plana kako bismo vam pomogli da definirate svoje ciljeve i usmjerite svoje aktivnosti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ovaj predlo\u017eak uklju\u010duje:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Sa\u017eetak za upravu:<\/strong> Sa\u017eet pregled PR plana, idealan za zaposlene rukovoditelje da brzo shvate glavne to\u010dke.<\/li>\n\n\n\n<li><strong>Analizu situacije:<\/strong> Pozadinsko istra\u017eivanje trenutne marketin\u0161ke situacije va\u0161e tvrtke i trendova u industriji.<\/li>\n\n\n\n<li><strong>Ciljeve:<\/strong> Op\u0107enite ciljeve va\u0161eg PR plana, s naglaskom na specifi\u010dne marketin\u0161ke izazove i \u017eeljena postignu\u0107a.<\/li>\n\n\n\n<li><strong>Zadatke:<\/strong> SMART zadatke koji slu\u017ee kao prekretnice na putu do va\u0161ih ciljeva.<\/li>\n\n\n\n<li><strong>Strategije, taktike i aktivnosti:<\/strong> Konkretne korake za provedbu va\u0161eg PR plana, uklju\u010duju\u0107i raspored aktivnosti.<\/li>\n\n\n\n<li><strong>Ciljanu publiku i kanale:<\/strong> Prepoznavanje va\u0161e ciljane publike i najboljih medijskih kanala za njezino dosezanje.<\/li>\n\n\n\n<li><strong>Klju\u010dne poruke:<\/strong> Temeljne ideje za oblikovanje va\u0161eg PR sadr\u017eaja, osiguravaju\u0107i da budu vjerodostojne i jasne.<\/li>\n\n\n\n<li><strong>Ulaganje:<\/strong> Resurse potrebne za provedbu, uklju\u010duju\u0107i okvirni prora\u010dun.<\/li>\n\n\n\n<li><strong>Evaluaciju i mjerenje:<\/strong> Metode za procjenu uspjeha va\u0161eg PR plana i utvr\u0111ivanje podru\u010dja za pobolj\u0161anje.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Spremni izraditi dojmljiv PR plan? Ispunite obrazac kako biste preuzeli svoj besplatni predlo\u017eak plana odnosa s javno\u0161\u0107u i ve\u0107 danas po\u010dnite razvijati svoju strategiju.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bilo da pokre\u0107ete novi posao ili osvje\u017eavate javnu percepciju svog brenda, sveobuhvatan plan odnosa s javno\u0161\u0107u (PR) je neophodan. U Determu smo razvili detaljan predlo\u017eak PR plana kako bismo vam pomogli da definirate svoje ciljeve i usmjerite svoje aktivnosti. Ovaj predlo\u017eak uklju\u010duje: Spremni izraditi dojmljiv PR plan? Ispunite obrazac kako biste preuzeli svoj besplatni predlo\u017eak [&hellip;]<\/p>\n","protected":false},"featured_media":22797,"template":"","ebook-category":[646],"class_list":["post-22796","ebook","type-ebook","status-publish","has-post-thumbnail","hentry","ebook-category-template"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Predlo\u017eak plana odnosa s javno\u0161\u0107u (PR) - Determ<\/title>\n<meta name=\"description\" content=\"Razvijte pobjedni\u010dku PR strategiju uz na\u0161 predlo\u017eak PR plana. Postavite SMART zadatke, prepoznajte ciljanu publiku i iskoristite medijske kanale.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/\" \/>\n<meta property=\"og:locale\" content=\"hr_HR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Predlo\u017eak plana odnosa s javno\u0161\u0107u (PR) - Determ\" \/>\n<meta property=\"og:description\" content=\"Razvijte pobjedni\u010dku PR strategiju uz na\u0161 predlo\u017eak PR plana. Postavite SMART zadatke, prepoznajte ciljanu publiku i iskoristite medijske kanale.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/\" \/>\n<meta property=\"og:site_name\" content=\"Determ\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wearedeterm\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-30T15:30:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/determ.com\/wp-content\/uploads\/2024\/05\/PR-plan-template.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2150\" \/>\n\t<meta property=\"og:image:height\" content=\"2150\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@wearedeterm\" \/>\n<meta name=\"twitter:label1\" content=\"Procijenjeno vrijeme \u010ditanja\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/ebook\\\/predlozak-pr-plana\\\/\",\"url\":\"https:\\\/\\\/determ.com\\\/hr\\\/ebook\\\/predlozak-pr-plana\\\/\",\"name\":\"Predlo\u017eak plana odnosa s javno\u0161\u0107u (PR) - Determ\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/ebook\\\/predlozak-pr-plana\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/ebook\\\/predlozak-pr-plana\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/determ.com\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/PR-plan-template.png\",\"datePublished\":\"2024-05-27T08:13:56+00:00\",\"dateModified\":\"2026-06-30T15:30:05+00:00\",\"description\":\"Razvijte pobjedni\u010dku PR strategiju uz na\u0161 predlo\u017eak PR plana. Postavite SMART zadatke, prepoznajte ciljanu publiku i iskoristite medijske kanale.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/ebook\\\/predlozak-pr-plana\\\/#breadcrumb\"},\"inLanguage\":\"hr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/determ.com\\\/hr\\\/ebook\\\/predlozak-pr-plana\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"hr\",\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/ebook\\\/predlozak-pr-plana\\\/#primaryimage\",\"url\":\"https:\\\/\\\/determ.com\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/PR-plan-template.png\",\"contentUrl\":\"https:\\\/\\\/determ.com\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/PR-plan-template.png\",\"width\":2150,\"height\":2150},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/ebook\\\/predlozak-pr-plana\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/determ.com\\\/hr\\\/pocetna\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ebooks\",\"item\":\"https:\\\/\\\/determ.com\\\/hr\\\/ebook\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Predlo\u017eak plana odnosa s javno\u0161\u0107u (PR)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/#website\",\"url\":\"https:\\\/\\\/determ.com\\\/hr\\\/\",\"name\":\"Determ\",\"description\":\"Sensible media monitoring\",\"publisher\":{\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/determ.com\\\/hr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"hr\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/#organization\",\"name\":\"Determ\",\"url\":\"https:\\\/\\\/determ.com\\\/hr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"hr\",\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/determ.com\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/logo-crni.png\",\"contentUrl\":\"https:\\\/\\\/determ.com\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/logo-crni.png\",\"width\":2045,\"height\":405,\"caption\":\"Determ\"},\"image\":{\"@id\":\"https:\\\/\\\/determ.com\\\/hr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/wearedeterm\",\"https:\\\/\\\/x.com\\\/wearedeterm\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Predlo\u017eak plana odnosa s javno\u0161\u0107u (PR) - Determ","description":"Razvijte pobjedni\u010dku PR strategiju uz na\u0161 predlo\u017eak PR plana. Postavite SMART zadatke, prepoznajte ciljanu publiku i iskoristite medijske kanale.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/","og_locale":"hr_HR","og_type":"article","og_title":"Predlo\u017eak plana odnosa s javno\u0161\u0107u (PR) - Determ","og_description":"Razvijte pobjedni\u010dku PR strategiju uz na\u0161 predlo\u017eak PR plana. Postavite SMART zadatke, prepoznajte ciljanu publiku i iskoristite medijske kanale.","og_url":"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/","og_site_name":"Determ","article_publisher":"https:\/\/www.facebook.com\/wearedeterm","article_modified_time":"2026-06-30T15:30:05+00:00","og_image":[{"width":2150,"height":2150,"url":"https:\/\/determ.com\/wp-content\/uploads\/2024\/05\/PR-plan-template.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@wearedeterm","twitter_misc":{"Procijenjeno vrijeme \u010ditanja":"2 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/","url":"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/","name":"Predlo\u017eak plana odnosa s javno\u0161\u0107u (PR) - Determ","isPartOf":{"@id":"https:\/\/determ.com\/hr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/#primaryimage"},"image":{"@id":"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/#primaryimage"},"thumbnailUrl":"https:\/\/determ.com\/wp-content\/uploads\/2024\/05\/PR-plan-template.png","datePublished":"2024-05-27T08:13:56+00:00","dateModified":"2026-06-30T15:30:05+00:00","description":"Razvijte pobjedni\u010dku PR strategiju uz na\u0161 predlo\u017eak PR plana. Postavite SMART zadatke, prepoznajte ciljanu publiku i iskoristite medijske kanale.","breadcrumb":{"@id":"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/#breadcrumb"},"inLanguage":"hr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/"]}]},{"@type":"ImageObject","inLanguage":"hr","@id":"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/#primaryimage","url":"https:\/\/determ.com\/wp-content\/uploads\/2024\/05\/PR-plan-template.png","contentUrl":"https:\/\/determ.com\/wp-content\/uploads\/2024\/05\/PR-plan-template.png","width":2150,"height":2150},{"@type":"BreadcrumbList","@id":"https:\/\/determ.com\/hr\/ebook\/predlozak-pr-plana\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/determ.com\/hr\/pocetna\/"},{"@type":"ListItem","position":2,"name":"Ebooks","item":"https:\/\/determ.com\/hr\/ebook\/"},{"@type":"ListItem","position":3,"name":"Predlo\u017eak plana odnosa s javno\u0161\u0107u (PR)"}]},{"@type":"WebSite","@id":"https:\/\/determ.com\/hr\/#website","url":"https:\/\/determ.com\/hr\/","name":"Determ","description":"Sensible media monitoring","publisher":{"@id":"https:\/\/determ.com\/hr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/determ.com\/hr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"hr"},{"@type":"Organization","@id":"https:\/\/determ.com\/hr\/#organization","name":"Determ","url":"https:\/\/determ.com\/hr\/","logo":{"@type":"ImageObject","inLanguage":"hr","@id":"https:\/\/determ.com\/hr\/#\/schema\/logo\/image\/","url":"https:\/\/determ.com\/wp-content\/uploads\/2023\/01\/logo-crni.png","contentUrl":"https:\/\/determ.com\/wp-content\/uploads\/2023\/01\/logo-crni.png","width":2045,"height":405,"caption":"Determ"},"image":{"@id":"https:\/\/determ.com\/hr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/wearedeterm","https:\/\/x.com\/wearedeterm"]}]}},"_links":{"self":[{"href":"https:\/\/determ.com\/hr\/wp-json\/wp\/v2\/ebook\/22796","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/determ.com\/hr\/wp-json\/wp\/v2\/ebook"}],"about":[{"href":"https:\/\/determ.com\/hr\/wp-json\/wp\/v2\/types\/ebook"}],"version-history":[{"count":1,"href":"https:\/\/determ.com\/hr\/wp-json\/wp\/v2\/ebook\/22796\/revisions"}],"predecessor-version":[{"id":22798,"href":"https:\/\/determ.com\/hr\/wp-json\/wp\/v2\/ebook\/22796\/revisions\/22798"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/determ.com\/hr\/wp-json\/wp\/v2\/media\/22797"}],"wp:attachment":[{"href":"https:\/\/determ.com\/hr\/wp-json\/wp\/v2\/media?parent=22796"}],"wp:term":[{"taxonomy":"ebook-category","embeddable":true,"href":"https:\/\/determ.com\/hr\/wp-json\/wp\/v2\/ebook-category?post=22796"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}