Determ AI, the smartest way to analyze media

Turn overwhelming media data into instant insights. Synthia analyzes mentions, detects trends, and understands sentiment, so you can act faster and smarter. Plus: AI visibility tracks how LLMs describe your brand, and Determ MCP brings Determ into ChatGPT, Claude and other assistants.

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The challenge of media overload

Determ AI, a way to save 20 hours weekly on data analysis

Every day, thousands of conversations shape your brand’s reputation. Tracking them all manually is impossible. Synthia AI automates the process—analyzing data, summarizing insights, and helping you stay ahead of the narrative.

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Save time, gain clarity and act faster.

Want Synthia's summaries directly in your AI assistant? The new Determ MCP connects Determ data to Claude, ChatGPT, and other LLM assistants in plain language.

Turn Mentions into Meaningful Insights

AI summary that speaks your language

Synthia AI doesn’t just scan articles—it understands them. Every mention is distilled into key takeaways, sentiment insights, and actionable recommendations. From pinpointing industry trends to identifying crisis signals, it delivers the full story in seconds and in your preferred language.

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Spot What Matters, Before It Matters

Detect trends and anomalies in real time using Determ AI visibilty

Media trends shift in an instant. Determ AI identifies activity, emerging conversations, and market movements before they make headlines. Curious how the same AI describes you in chat conversations? Determ AI visibility shows how ChatGPT and other LLMs talk about your brand when users ask about your category.

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SYNTHIA, DETERM AI

Get more done with less work.

Determ AI Without and with Synthia

91%

of Determ clients confirm Synthia's accuracy and reliablity.

20 hours

per month saved on analyzing media coverage and campaigns.

$1500

saved weekly on outsourcing data analysis.

Let Synthia do the heavy lifting.

More data. Less work. See how easy your job could be.

Our clients love Synthia.

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"We love Synthia, it’s very practical. We especially appreciate that the AI can analyze unique topics, provide highly resourceful recommendations, and assign an accurate tone of voice to each news summary. Additionally, we’re very fond of the Determ team, which is always open to suggestions from their clients."

“I’ve taken to providing an overview of what topics have generally made the news in any given month as a foreword to my reports. I look at all the coverage, what's been written about, and I do a little summary. This would take up to an hour. Now, Synthia does it for me. Synthia summarizes exactly what was written about that month in less than a minute, so it's brilliant.”

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